Portfolio 2020
Case Study 3
Case Study 3
Introduction
Amidst the uncertainties and tumultuous times of 2020, I once again undertook the task of revising my personal portfolio. As a self-employed individual since 2012, I found myself faced with a plethora of projects to sift through for inclusion in the latest compilation of my works.
I had quite often dabbled in various print formats over the years, experimented with various paper types and print finishing etc. Taking all that into account, I really wanted push the limits of creative expression and the specific requirements of a portfolio for a multi-disciplinary designer equipped with a vast array of experience within many different creative fields, as such I wanted or expected the new portfolio to reflect that and not rely on one discipline (ie) print format.
Naturally, knowing in advance a booklet and a folder of some description would be required, I again wanted to build on the success of the previous versions, the pain points, identify areas of improvement while also creating something entirely unique and worthy as a successor to the previous portfolios.
Booklet & Resume
Research
I was adamant about avoiding the use of saddle stitching, perfect binding wasn't an option as there would likely be an insufficient amount of pages available to support the format. Therefore, applying an unusual or uncommon binding process would serve as a point of conversation. After conducting some initial experimentation and testing different paper samples I felt Japanese binding would look particularly unique and also held the booklet well together despite the spine being exposed compared to a traditional perfect bound booklet.The coloured stitching also is colour matced to the branding.
Design
Following this, I settled on an oversized A5 format that also allowed me to incorporate an oversized cover sheet wrapped around the booklet that included personal details and a copy of my resume. This was a direct response to a much leaner and accessible version of a traditional resume being produced on separate sheets. This allows prospective employers to browse my education, work experience while also seamlessly reviewing my projects, all neatly folded / stitched together without the need for slots or opening separate included documents.
Embossed text (raised lettering) on front cover
Debossed logo (recessed) on back cover
Embossing & Debossing
The cover pages for the booklet would largely remain understated. However, inclusion of embossing and debossing would immediately elevate the design without drawing too much attention. Unfortunately, of the few suppliers that offered this service provided cost prohibitive quotes, while it is somewhat of specialised service it was still disappointing to learn just how expensive this has become in recent times.
Undeterred by this minor setback, I went about buying my own embossing machine. The process itself is made very easy through the use of a small but very capable machine called an Elegant Plus, the model I bought retails for around 200€ and can easily work with die casts A4 in size. Initially I got a small sized die cast for the embossing but later had to get a large A5 sized embossing plate instead due to some irregular folds appearing on the smaller die cast. The debossing plate by contrast was very straight forward and worked straight off the bat. Some adjustments and refinements had to be made in order to get the right amount of pressure applied without breaking the paper but also enough so the impression was even throughout.
Embossing plate for the front cover
Debossing plate for the back cover
Embossing plate for the front cover
Debossing plate for the back cover
Using plastic and heavy card sheets the respective cover sheets are manually feed through a pressure based press
With the spine “exposed” and the book held with 4 carefully knotted strings, the inside pages had additional structure integrity with the inclusion of a wrap around cover that also included my resume. This format is a reverse of a typically perfect bound book as shown in the slideshow below:
Folder / Case
Research
I undertook a very lengthy learning and experimental process specifically related to the folder or what eventually would lead to an enclosure to store the printed booklet. I had done surface level research on sourcing different types of acrylic / plastics sheets with the intent of getting them machined into a simple hard-shell casing. The inspiration for this was born out of the fact I attended some interviews in the past using a typical office plastic folder in order to protect and maintain the integrity of the card folder when the weather was bad or travel purposes simply made it easier to do so.
CNC Machining
Use of a plastic case instead of card stock folder seemed like a natural progression given the widely availability and cheap cost of production from the likes of 3D Hubs. Protecting the integrity of the embossed / debossed covers was also critical. Using a soft shell paper cover simply wouldn't work and would quickly result in damaged or frayed edges. Even if I only attended 3 or 4 meetings it was important that both the booklet and case stood the test of time if ever the necessity called for it to be used at short notice.
One of early purposed plastics to be machined for the case
Prototypes
I briefly entertained the idea of adding spray-painted patterns or gradients to the case. Although the transparent acrylic had an impressive look and feel, it seemed a bit flat in appearance. I sensed a need for adding some depth. This led me to contemplate incorporating mixed materials, like aluminium with the intention of applying powder coating to it later. This decision was driven by the realisation that any intricate painted graphics or gradients might not withstand regular use or feel as substantial and weighty when held.
Draft v1
Draft v2
Strategic Repositioning
Despite the best of intentions and planning, ultimately, the use of aluminium proved to be a very complex field to navigate during the production phase, beset by varying complications and problems. This was partly due to a certain lack of experience on my part and the need to tread a very fine line in terms of the case's requirements. It had to feature straight edges for storing the book, yet avoid being excessively robust or too flimsy. Moreover, the use of any sharp edges posed a problem for anyone handling the case, as it could potentially cause injuries or minor cuts. Although this was mitigated in some cases through the use of acrylic, unfortunately, it compromised certain parts of the case, requiring further redesign or a complete overhaul.
After submitting several prototype designs to my CNC operator, I made the difficult decision to withdraw from the use of aluminium and focus on producing the unit through the sole use of 3D printing. Despite having more widely available options for the design of the case within 3D printing, I still feel the aluminium production issues can be overcome and ultimately result in a superior finish and stand the test of time for future book iterations should the necessity or opportunity arise.
3D Printing
Despite the production issues associated with the use of aluminium, this challenge presented a great opportunity to experiment with and further explore the design possibilities of the case using 3D printing. More detailed elements along the sides and front-facing parts of the case were incorporated. The format of the case remained largely the same – a vertically standing case that could split in two quickly and easily, providing access with minimum effort.
Incorporating elements such as a recessed area suitable for placement of an Irish flag at the base of the case were noted for potential future use. This flag had to be produced through separate but different coloured produced 3D printing. Spray painting or otherwise use of different paints didn’t result well when using existing MJF plastics.
3D printed prototype v3
3D printed prototype v3
Velvet bag
Finally, what better way to attend a meeting with potential employers than to make use of a mysterious velvet bag during a presentation of works? While the bag does provide a level of protection during travel, its primary function is to evoke mystery and curiosity while also being practical and easy to use. The bag itself was manufactured to the specifications of the case by a very capable seamstress on Etsy.
Closing
Despite being a very turbulent year professionally, I attended only a handful of interviews but ultimately decided to remain self-employed, as the personal freedom and drive to excel on my own terms ultimately won out. At the time, I felt the need and drive to further seek personal development and potentially grow my business. If that position ever changes, I would be very happy to restart this project, as it ultimately feels "unfinished."
Portfolio
1. 2020
2. 2011
3. 2009
